Fundraising top tips.

Our guide to smashing your fundraising target.

Plan your fundraising.

Who? When? How?

The key to success is preparation. So ask yourself some blunt questions. How am I going to raise the sponsorship I’ve pledged? Who am I going to ask? How am I going to ask them? Will this be enough to help me reach my target?

Scribble down your inner circle: friends, family, colleagues. Now extend those circles - how can you involve them in a way which increases your reach? (e.g. can you host a coffee morning at your mum’s book club? Hold a golf day for colleagues?

Once you have your inner circle mapped and some ideas about how to extend this, start plotting targets, timings and how you’re going to approach them - whether that means sharing and tagging on social media, personally emailing, writing some old school letters or visiting in person.

Optimising your fundraising page.

Once you’ve had a bit of a think, it’s time to go live! Follow the tips below to ensure you’re getting the most out of your online page and encouraging people to donate generously.

1) Personalise your page - add a photo, a brief bio (why the London Marathon? Why Street Child?)

2) Give a figure in the bio/when you ask - e.g. £30 is enough to send a child to school for a year or £26.20 to sponsor a mile. Make this number just slightly higher than the average donation.

3) Start well - If your first donation is a biggie people will donate more on average. Line up a loved one, or do it yourself, or front-load with the income from and event or bake sale, it will see you off to a flying start and encourage others to donate more.

4) Sync and link your page with training apps or your social media! The pages that do raise 46% more.

5) Say thank you - you can either do this via the platform or more personally but stats show that those who thank sponsors raise on average 80% than those who don’t!


Preparing for a marathon.

So you’ve signed up for a marathon, maybe you’re already a keen runner and this isn’t your first long-distance race, or maybe you signed up for it on a surge of impulse and are now wondering how to get from here to the Start Line (let alone the Finish Line!). Here are some tips for preparing yourself ahead of race-day.

1) Settle on a training plan - Make the most of the time you have to train, assess your current fitness levels and find a training plan that is best suited to you. One of the most common causes of injury is to increase your weekly mileage too fast too soon.

2) Choose all your running kit - Give yourself plenty of time to get used to your choice of clothing and footwear - nobody wants to wear in their brand new trainers for 26.2 miles the very first time they put them on. Make sure ahead of time that all of your clothing and footwear is comfortable and appropriate for your race.

3) Prioritise rest & recovery - This applies both before and after the marathon. Rest and recovery is as important in your training as the running is. A marathon puts your body under considerable strain, and you can easily injure yourself if you push too hard. Let your body heal and it’ll be sure to help you over the finish line. Likewise, after the marathon, it’s safe to say you’ve earned a little break from running! Go for an easy jog the day after the race to help minimise stiffness, but don’t push yourself too hard.

Training plans.

Click the plans below to download specially designed guides to get you marathon fit and ready to smash it.

Dates and info.

Mid-September : Street Child team announced.

October 7th: Please confirm your place by this date.

October 30th: Deadline for paying your registration fee.

Christmas 2018: *Festive fundraising time


January 31st: Deadline to complete your registration on London Marathon console. If you don’t do this, you can’t run – we’ll make sure you don’t forget!eb

February 21st: UK Aid Matching campaign ends.

March: Keep your eyes peeled for fundraising fortnight dates!

Wednesday 24th – Saturday 27th April: London Marathon Expo at the Excel Centre.

All runners must register at the Virgin Money London Marathon Expo to collect their running number, timing tag and kit bag.

Sunday 28th April - RACE DAY

Keep your eyes peeled for further information!